How To Sell Your Car Online with Mobile Marketing

Jan 08, 13 | Posted by: Autos by Text on Autos By Text News, Text Message Marketing Advice

Sell Your Car OnlineHow To Sell Your Car
It can be a daunting experience trying to sell your car. You want to make sure you get a good price for it but before you set a price or offer the car to potential buyers, there are several things to understand and consider.

What is MyCar Worth?

Anyone who has ever watched one of those pawn shop or auction shows has long since figured out that things are rarely worth what the owner thinks they are. For this reason, you want to be sure you know the real value of your car. That number changes depending on the buyer. You will get more money selling the car directly to an individual than you will trading it in at a dealership, for example.

The best possible resource for discovering your car’s actual worth is Kelly Blue Book. Their web site will provide an assessment based on a number of factors. Fill in the details accurately and you will get a good idea of how much money you can expect to get for your car.

With these things in mind, you should never ask for the minimum. You will need to come down in price in order to negotiate with your buyer. Allow yourself enough leverage to ensure you get a fair price.

Put Yourself in the Buyer’s Place

Make sure the car is clean inside and out before presenting it to a buyer. If you don’t take pride in its appearance, it raises questions about your commitment to your car’s upkeep.

Never try to hide known problems with your car. The odds of someone who does not drive the car regularly picking up on problems is high. If your buyer ends the test drive with a laundry list of issues to report, that gives them the edge in negotiating price. Let the buyer’s expectation remain realistic and it will be easier to get a price that lines up with the Kelly Blue Book value.

Take the car out alone for a mock test drive and pay attention to how it behaves. This will help you not only discover any quirks familiarity has managed to hide, it will also help you plan a test drive route that will showcase the car’s running and handling abilities.

Make Use of Online Resources

You can save money and provide a much more detailed description of your car if you bypass traditional routes like classified ads and work with an online service that will help you not only list your ad, but allow you the opportunity to show buyers a clear picture of what you have to sell.

A great site for this purpose is This service is centered on a mobile app that is geared toward the seller on the go. List the asking price, the mileage and even provide up to ten photos to give potential buyers a virtual tour of the car. Your buyer browses ads on his or her smart phone and is then able to make an informed decision whether or not to contact you based on the information in the ad. Best of all, it keeps your personal information private until you decide to connect with a prospective buyer.


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